Bitcoin (BTC) witnessed a notable increase of over 5%, reaching $43,100 on Tuesday, amidst pivotal developments in the cryptocurrency landscape.
The spotlight turned to the discussions of Spot Bitcoin ETFs at a meeting between the SEC and BlackRock, highlighting the growing interest in mainstream financial circles.
Adding to the buzz, Bitwise launched a creative publicity campaign for crypto ETFs, featuring “The Most Interesting Man in the World.”
Moreover, the CEO of VanEck optimistically predicts the SEC’s approval of multiple Spot Bitcoin ETFs in a single day, signaling a potentially significant shift in the regulatory and investment framework for Bitcoin.
SEC and BlackRock Discuss Spot Bitcoin ETFs
The discussion between BlackRock Inc. and the Securities and Exchange Commission (SEC) over a spot Bitcoin exchange-traded fund (ETF) has progressed, with BlackRock filing its third amendment to the proposed ETF. In addition, Grayscale Investments engaged in talks with the SEC’s trading and markets division regarding their own ETF application.
The SEC released a memo detailing its staff’s conversations with Nasdaq Stock Market and BlackRock representatives about the iShares Bitcoin Trust. BlackRock proposed two models for the ETF, considering both in-kind and in-cash redemptions.
JUST IN: 🇺🇸 BlackRock filed it’s third amendment to it’s spot #Bitcoin ETF with the SEC 👀 pic.twitter.com/RylByKnb20
— Bitcoin Magazine (@BitcoinMagazine) December 18, 2023
This development signals ongoing interest in spot Bitcoin ETFs, which would provide investors a direct and cost-effective way to invest in Bitcoin. While the SEC’s decision remains pending, the anticipation of approvals for such ETFs is fostering optimistic sentiment and potential positive impacts on Bitcoin’s price.
Bitwise’s “Interesting Man” Campaign for Crypto ETFs
Bitwise Asset Management has initiated a unique advertising campaign for its Bitcoin exchange-traded funds (ETFs), featuring Jonathan Goldsmith, popularly known as “The Most Interesting Man in the World” from Dos Equis beer commercials.
In this campaign, Goldsmith swaps his famous tagline for a new one focused on cryptocurrencies: “You know what’s interesting these days? Bitcoin.
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My buddies, go find Bitwise.” This revival of Goldsmith’s iconic character coincides with Bitwise’s active application to the U.S. Securities and Exchange Commission (SEC) for a Bitcoin ETF.
BREAKING💥 – Bitwise launches #Bitcoin ETF marketing campaign with this commercial! 🔥
There is going to be a HUGE Bitcoin marketing blitz! pic.twitter.com/kHxESDkq8T
— Bitcoin Archive (@BTC_Archive) December 18, 2023
To date, the SEC has not approved any spot BTC or ETH exchange-traded products. While such promotional efforts might not directly impact Bitcoin’s price, they underscore the growing mainstream interest in cryptocurrencies, with regulatory decisions playing a more significant role in market dynamics.
VanEck CEO Anticipates SEC Approval of Multiple Bitcoin ETFs
Jan van Eck, CEO of Vaneck, has a positive outlook on the potential simultaneous approval of multiple spot bitcoin exchange-traded fund (ETF) applications by the U.S. Securities and Exchange Commission (SEC).
In a CNBC interview, van Eck highlighted the expanding user base of bitcoin and projected its superior performance over gold.
VanEck’s CEO expects the US SEC will approve all spot BTC ETF applications at the same time. He also sees a new all-time high above $69,000 (registered in late 2021) to occur within the next 12 months. Just last week, VanEck changed the ticker for its ETF proposal to HODL.…
— Wu Blockchain (@WuBlockchain) December 17, 2023
He anticipates a coordinated approval of spot bitcoin ETFs by the SEC, akin to the Ethereum futures approval process, to maintain a level playing field among companies. This sentiment is echoed by experts at JPMorgan Chase and others.
Such collective ETF approvals could positively impact BTC prices, signifying broader acceptance and facilitating investor access to bitcoin.
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